As more and more marketing spending moves to online media, it’s more important than ever to know exactly where you should be spending your limited resources for the best return on investment. The Milwaukee Internet Marketing experts at Vertz Marketing will get you there.
Vertz Marketing has a long history of being pioneers in Milwaukee internet marketing for small & medium sized businesses in Milwaukee, Wisconsin and throughout the Midwest. We have developed techniques that help you determine the exact areas you should focus on for online advertising and campaigns.
Marketing online without the right strategy can greatly diminish the resources of your company, waste time and leave you far behind your competition. There is a specific science to a successful internet marketing strategy. You need to consider your industry, the demographics of your prospects and customers, what your key demographics are looking for, and how you can most effectively reach them all while considering how you will achieve the highest return on investment.
There is a wide variety of platforms that make up the Milwaukee internet marketing landscape including:
- Pay Per Click (PPC) – Think Google Adwords. In fact, Vertz Marketing is one of the very few internet marketing companies in Wisconsin that is a certified partner for Google and its Adwords program.
- Search Engine Optimization (SEO) – Did you know that out of every 100 searches performed on Google, 94% of the time the person making the search clicks on a naturally ranked result, not a pay per click ad? Ranking well, especially on competitive terms is a science in itself. Vertz Marketing has the national expertise and reputation to get your web site ranked even on the most competitive terms. We only use white-hat methods which means we work strictly in accordance with the parameters set by Google, Bing and Yahoo! to ensure long-term results for you.
- Retargeting – If you wonder why you’re seeing banner display ads online of a site you just visited on other sites, this is retargeting in action. Retargeting is one of the most cost effective online advertising vehicles in existence right now. Learn how we can keep these costs incredibly low for you and promoting your brand no matter where you web visitors are going.
- Social Media Advertising – Whether you want better reach on Facebook, Instagram, Twitter, Snapchat or others – Vertz Marketing has the expertise you want to get you there. All of these platforms are great for different reasons. We can create the content, the specific ad mix and execute the perfect strategy for your business based upon your goals and budgetary guidelines. There are complexities with all of these platforms that shouldn’t be left to a part-time intern at your company – your bottomline depends upon it.
We work personally with you to determine the best mix of pay per click, ad network advertising, retargeting techniques and natural search engine optimization areas for your business and your target demographic.
We also integrate this approach into your social media online campaigns for an extremely comprehensive and integrated online marketing approach to maximize your return on investment to increase sales and the bottomline.