If you’ve done a bit of research about search engine optimization (SEO), you’ve likely found that there is quite a lot of information out there. Unfortunately, much of this information is conflicting; one article says one thing about keywords while another article says something completely different. This is, in part, due to the fact that Google’s algorithms have become much more complex over the past few years. Here are a few things you may have been led to believe about Milwaukee SEO that aren’t exactly true.
You may have heard that more content is better. While Google does pay attention to content on your site, it’s the quality of the content that is important. In other words, putting tons of content on your pages just to have something there won’t always help. The goal is to write content that is relevant and provides value to the reader, therefore leading to shares via social media or other websites.
Wrong! Just as with the content on your site, the quality of inbound link is what provides positive value to the site. Low quality inbound links, at best, may have no positive effect, but may lead to serious consequences and penalties from Google. Rather than manually building links, focus on providing high quality content to your site’s readers that will lead to natural inbound links.
No matter what SEO companies may promise you, real results take time. There’s no way to put a true time frame on results. If a company tells you they can have you ranked number 1 in a matter of months, they’re lying.
When it comes down to it, if you focus on the quality of the content you’re putting on your site and pay close attention to natural link building for the long term, you will find that you will yield better Milwaukee SEO results for your company.