It seems like just yesterday people were thrilled about the potential of having a CD player in their vehicle. Fast forward a couple decades and now your vehicle can host its own Wi-Fi hotspot. What does this mean for Milwaukee social media? It means entire families have more access to technology and have the ability to be connected all of the time.
When Wi-Fi was first introduced, it was praised for allowing people to be more mobile without having to leave their work. Whether businesspeople, students, or families, Wi-Fi opened doors for people everywhere and created an entirely new way to access data.
Wi-Fi became, and is becoming, more accessible with time. The internet alone changed the way marketers targeted their customers. After the internet and personal computers came mobile devices which allowed for even more targeted advertising. Now, people of all ages have access to devices that allow them to browse the web. What this means is that marketers have more and more opportunities to reach these people and sell their product.
Public Wi-Fi used to be restricted to libraries and the occasional coffee shop. Nowadays, it’s odd to come across a business, even small ones, that doesn’t have some sort of Wi-Fi access. The next logical step, of course, is to stay connected even in the car. Parents see this as a great tool for keeping their kids occupied. All of their Wi-Fi enabled devices can operate to their full potential even while driving.
The Milwaukee social media marketing experts at Vertz Marketing are committed to helping your business discover new ways to take advantage of evolving online behaviors. Contact us to learn how you can benefit!