In an increasingly evolving digital world, it’s not enough for a business to have a website anymore. It’s critical to keep your website is updated, modern, and user-friendly. Just like any brick & mortar locations owned by a business, your website needs to be clean, welcoming, and easy for customers to find what they are looking for. Depending on the date of the last update to your site and how it’s performing, it could be time for a redesign.
Here are three ways to tell if it’s time to give your website an update.
Unlike the age-old adage that you shouldn’t judge a book by its cover, the same does not hold true for websites. If you offer an exceptional product or service, you want to make sure that’s communicated through all customer touch points, including your website. This can be done by updating the website design to reduce unnecessary text, add striking imagery and graphics, reorganize your site structure, and making sure your website is mobile-friendly.