What’s in a Name?

managing your business reputation with marketing in Milwaukee

If you own or manage a small or medium-sized business, have you ever stopped to think about what comes to your clients’ and customers’ minds when they hear your business’s name? What do you think comes to the mind of potential clients and customers? These are important questions to ponder.

These questions all have to do with your business’ “name” or reputation – certainly one of your business’s most important assets.

But if you haven’t pondered the matter of your business’s reputation recently, it might be time to give it fresh attention in light of today’s digital age. It used to be that providing a great value and great service to customers and clients would all but assure you’d have a positive reputation in the community. In 2019, digital tools have made it so that your business might make an impression on a whole new crowd who you could have never reached even ten of fifteen years ago.

Today, creating a good name for your business online and on social media takes a purposeful and intentional effort. Whether they admit it or not, potential clients and customers will look at how you present your business digitally, and it can really shape their impression of the quality of the business.

If you need assistance presenting yourself online or on social media, give us a call at Vertz Marketing today and let us get to work for you. Over the last several years, we’ve worked with hundreds of businesses in the Milwaukee area and all over southeastern Wisconsin to help them grow and thrive, and we want to do the same for your business.