Building a good social media presence is more important than ever. People of all ages are on social media, and it’s never been easier to reach them! With the amazing growth of technology in the past decade, we have seen what a positive social media presence can do for a business. It is all about how you decide to convey your business to the world. Check out these 4 tips on how to build a better social media presence!
Be socially aware
Businesses that are actively involved in the community around them will gain more attention from a wider range of users. For example, posting about global warming, discrimination, or animal abuse may help to draw more people to your page, and let them know where you stand on these issues.
Build relationships
Instead of attempting to gain more followers than your competitors, focus on your relationships with those who already follow you. This will prove more beneficial in the long run. Users that have positive interactions with business’ social pages are more likely to take advantage of their services or purchase a product. Reply to comments on your photos and respond to those DM’s!
Take advantage of each platform’s features
Every social media platform has features that make it unique. Instagram lives, Twitter hashtags, Snapchat stories, and FaceBook business pages are all features that you need to take advantage of to maximize the audience you are reaching.
Post consistent, quality content
Nobody wants to follow an account that posts spam. Make sure the photos you post are high-quality with a descriptive caption. This is your opportunity to tell your followers about your business or give them an inside scope of what goes on behind-the-scenes! Post frequently and consistently so your followers know what to expect from you, and can look forward to your posts.
Vertz Marketing specializes in assisting small businesses to build a strong social media presence. We want to help you develop the best marketing plan for your business. As a Milwaukee marketing company, we will help you grow your business with our expertise in Social Media Management, SEO, Advertising, Web Design, and much more. Get started today and schedule a FREE marketing checkup by calling 262.910.4125.