May 25, 2018
As Milwaukee-area digital marketing experts, we get to see a wide array of approaches that businesses take to going about their digital marketing efforts. Many businesses […]
May 11, 2018
After reading the title of this post, you may be saying to yourself, “Well, of course getting involved is good for business!” But getting involved in […]
April 13, 2018
This week, Facebook Founder and CEO Mark Zuckerberg headed to Capitol Hill to testify before a couple of congressional committees to answer questions regarding the fundamental […]
March 30, 2018
Social media platforms, and especially Facebook, have been in the news quite a bit lately. And it’s probably a very good and healthy thing that Americans […]
March 16, 2018
We’ve mentioned it in the past: businesses exist to make money. It might seem like a cold and calculating way of putting it, but it’s true, […]
March 2, 2018
With a few very rare (and specific) exceptions, most small and medium-sized business owners want to see their businesses grow and thrive – we can take […]
February 16, 2018
It happens to almost all small and medium-sized businesses at one point or another: things get so busy and there’s so much to do that something […]
February 2, 2018
If you’re a seasoned small or medium-sized business owner in southeastern Wisconsin, chances are you know the profile of your “typical” customer. Depending on the type […]
January 19, 2018
If you own a small or medium-sized business in the Milwaukee area, do you consider your business to be successful? Of course, how one defines the […]
January 5, 2018
With the year ending, we are heading into 2024, and that means all sorts of different things to all sorts of different people. At Vertz Marketing, […]
December 22, 2017
For many people, a new year means a fresh start – a clean slate. And, for many people, this is just what they need to motivate […]
December 8, 2017
It’s all-out holiday season in southeastern Wisconsin. We know that, for many of you, your business is incredibly busy at this time of year. Depending on […]
November 22, 2017
Thanksgiving is here and most people now consider the holiday season to be officially underway. Depending on the type of business you run, the holiday season […]
November 10, 2017
If you’re like most people, you’ve probably seen a billboard, heard a radio ad, or watched a TV commercial that left you scratching your head. Maybe […]
October 27, 2017
The marketing industry likes to talk about “brands” quite a bit. And there’s a reason – a business’s brand is extremely important to its success. It […]
October 13, 2017
The distinct change in seasons is one of the things many people love about living in Southeastern Wisconsin. While it’s true that most of us could […]
September 29, 2017
Different businesses seek to serve different segments of the population. While some businesses have a broad reach and offer a product or service that a good […]
September 15, 2017
We’ve written quite a bit in the past about the importance of a business’ reputation. Though a reputation is something that is intangible and impossible to […]
September 1, 2017
It’s officially September, and the back-to-school vibe is in the air. Stores are running their sales on supplies, and, if you have children, they may have […]
August 18, 2017
At first glance, the title of this post might be a bit deflating. After all, no one really enjoys being critical of themselves or their business. […]